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Success Story: Nandan Mega Shop, Bangladesh

Solution: A Retail Management Solution with WEB based reporting.

Overview

Nandan Group, with their first retail outlet, Nandan Mega Shop, brought the likes of Sainsbury’s in Bangladesh in the Year 2002. Having evaluated a number of alternatives including Singaporean solutions, Nandan Group selected Southtech Limited to automate their mega shop on a turnkey basis and signed a contract in September 2002. In December 2002, Nandan Mega Shop opened its doors to the public, equipped with Southtech’s comprehensive retail management solution.

The time to implement such a large-scale turnkey project was indeed tight. Special needs of Nandan were quickly identified, agreed and implemented in the software in record time. The entire Retail Management Team and personnel from Network and Hardware Department worked relentlessly to meet the difficult deadline set. Southtech never fails in their commitments and accordingly the project was implemented within groundbreaking time before the opening of Nandan Mega Shop.

Challenges

Nandan Management had few specific objectives for deciding to automate their operations:

Provide quicker customer services

Understand customer requirements thoroughly

Provide right product at the right time

Accurately measure the business cash flows

Make more profit

The Solution and Benefits

The road to success was not as smooth as one would want. We faced difficulties at different stages of implementation. People who were more familiar with the traditional system of retail business management were mostly technology adverse and showed skepticism about automation. Many products had already been ordered for from suppliers, many verbally, even before the deployment of the solution and therefore there were problems with initial reconciliation of orders versus supplies. Southtech personnel quickly rushed in to provide immediate customer support in the reconciliation process.

Today, retailers are moving quickly to better know their customers. With the right CRM application, businesses can understand what their customers need so that they can offer the right products and services to each individual. We not only provided a technology solution; we helped all levels of staff and management leverage our strong domain knowledge in the CRM arena. Our support for the clients had been one of our greatest strengths and Nandan Management readily acknowledge it.

The following is a list of benefits although not exhaustive:

The Bar code technologies used in the sales counters helps to provide instant customer satisfaction
The customer information module helps Nandan Management to identify their “special” customers personally
The customer loyalty card system attracts more customers and gives better shopping satisfaction to existing customers
The multi-level-discount-feature provides the right promotional tools for the right occasion
The automated stock recording gives instant and accurate stock positions of the products
The sales and stock trend reports allow Nandan management to plan ahead for the future
The integrated accounting module provides financial statements instantly and helps the management to better understand their business position
The audit trails for different stock and sales transactions provide a very high level of accountability, less wastage and proper product assortment planning

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